Democrats Need A New Advertising Strategy For 2018
- Jun 22, 2017
More Scrutiny On Fundraisers? Some Practitioners Say It’s About Time
- Jun 21, 2017
Online Fundraising Trends & the Rise of Digital Campaigns...
Artificial Intelligence in Political Ad Tech
Why Democratic Campaigns Aren't Connecting with Rural Voters
The Dos And Don’ts of Branding A Candidate
- Jun 13, 2017
Whenever I get asked about branding a candidate, I think of the old riddle: What comes first, the chicken or the egg? For campaigns...
Ask The Campaign Doc: What Should Your Campaign Crowdsource?
- Jun 12, 2017
Craig “Campaign Doc” Varoga is a longtime Democratic strategist and manager. Questions on strategy, general consulting, or anything...
Study: Online Attention Spans Have A Small Sweet Spot
- Jun 9, 2017
New research gives added weight to a pitch digital strategists have been making for campaigns to shorten up the length of their online...
Changes in Consumer Habits Are No Excuse for Pollsters
- Jun 8, 2017
As pollsters, we want your opinion. We want your opinion if you’re locked in a Twitter war with a “liberal journalist.” We want your...
The Basics of a Solid Targeting Program
- Jun 6, 2017
Direct voter contact through grassroots campaigning is one of the most effective ways to connect and build relationships with voters...
