Magazine

A tale of two caucuses

A tale of two caucuses

by Jason Powers / Jul 19 2013

How increases in voter turnout defeated one senator, reelected another and shattered a myth

An ethics guide for the campaign trail

An ethics guide for the campaign trail

by M. Robert Carr / Jul 01 2013

Think of yourself for yourself and everyone can win.

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Down-ballot campaigns are going digital

Down-ballot campaigns are going digital

by Colin Delany / Jun 21 2013

Digital politics used to be perceived as a game for the big campaigns, but not any longer.

Republican consultants need a culture change

Republican consultants need a culture change

by Brian Donahue / Feb 05 2013

The party's greatest failing in 2012 was its inability to adapt to digital.

Movers & Shakers: Jon Downs

Movers & Shakers: Jon Downs

by Shane D'Aprile / Jan 31 2013

Downs says his party shouldn't hit the panic button after 2012. Ad makers just need to embrace a less traditional approach.

Dos and Don'ts of Political Event Fundraising

Dos and Don'ts of Political Event Fundraising

by Erik Nilsson / Jan 24 2013

11 tips to help make your fundraising events thrive

Email appeals that work

Email appeals that work

by Dave Nyczepir / Jan 09 2013

Emails were more personal in 2012. But which appeals worked best? 

Anatomy of a Tea Party takedown

Anatomy of a Tea Party takedown

by Rodell Mollineau / Jan 03 2013

How solid research helped push two weak candidates onto the national stage 

The year of big data

The year of big data

by Barbara Trish / Dec 31 2012

Campaigns fed on a steady diet of it in 2012, but what will the future hold for data-driven consultants?

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