Campaign Insider

NGP VAN acquires startup founded by Obama alums

NGP VAN acquires startup founded by Obama alums

by Sean J. Miller / Nov 14 2013

NGP VAN has acquired NationalField, a company founded in 2008 by three Obama staffers. 

"When we were looking at 2014 and 2016, we wanted to make sure we were giving our customers what they wanted in terms of integration points and tightly connecting the two products," Edward Saatchi, CEO of NationalField, tells C&E.

NationalField, which is used to track field organizers' performances through a Facebook-like interface, was founded by Saatchi, Justin Lewis,

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Report: Colorado should lift contribution limits 

by Sean J. Miller / Nov 13 2013

Colorado should lift its contribution limits to state candidates and political parties and provide a limited state income tax credit for those donations, according to a new report from the University of Denver.

Those are among 14 recommendations which emerged from the report compiled with input from a panel of academics, party officials and activists who were convened by the university to discuss an overhaul to the state's campaign finance system. Other changes include

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Michael Ford remembered for pig-and-chicken tale

by Sean J. Miller / Nov 12 2013

Michael Ford will be remembered as an inspirational strategist and the originator of the pig-and-chicken story that's been used to motivate countless Democratic field organizers. 

Ford died Nov. 5 from complications related to melanoma, according to the Washington Post. The 65 year old marked his final Election Day at Johns Hopkins Hospital in Baltimore.

Joe Trippi remembers meeting Ford while working as a "$15-a-day organizer" on the late-Sen. Ted Kennedy's 1980 presidential campaign. "I remember the very

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How do you up fundraising click throughs?

How do you up fundraising click throughs?

by Erik Nilsson / Nov 08 2013

Self-referencing posts or email subject lines that are posed as a question have a higher click-through rate, new research shows.

An example of a self-referencing question headline: “Is your dog really a cat?” The word “your” is the self-reference and refers to the reader. If we were to do the same headline as simply a questioning headline, we might say, “Can a dog really be a cat?” A statement headline would read: “Dogs can be

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Competitive Virginia race a windfall for Dem consultants 

by Sean J. Miller / Nov 06 2013

Democratic consultants benefited financially from the competitive governor's race in Virginia with the McAuliffe campaign spending some $13 million with a single firm.

With New Jersey's gubernatorial race a forgone conclusion, donors largely ignored state Sen. Barbara Buono's (D) campaign. As a result, her roughly $2.5 million budget provided few substantial contracts. 

Her biggest outlay went to AKPD Message and Media, which received some $1.3 million in mid October for a media buy. Other firms

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NRSC warns candidates on Republican media firm 

by Sean J. Miller / Nov 01 2013

At least one Republican campaign committee is moving to freeze out vendors who work with anti-party establishment groups.

For two cycles, the GOP's party committees have largely ignored the problem of having top vendors provide services to antagonistic groups or candidates attempting to knock off GOP incumbents in primaries. 

Now, the National Republican Senatorial Committee has warned New Jersey-based Jamestown Associates it won't land any committee contracts because it's

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How offline interaction boosts your online efforts 

How offline interaction boosts your online efforts 

by Sean J. Miller / Oct 30 2013

Even the most technologically-driven campaigns need in-person voter contact in order to succeed.

Ethan Roeder, who ran the data department for the Obama campaign in 2008 and 2012, noted that 40 percent of all the volunteers on the president's reelection effort last year joined up because they had in-person engagement.

"Offline interaction is still a big piece of the puzzle," he said Tuesday at CampaignTech West in San Francisco.

Moreover,

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Consultants: Digital now an easier sell

Consultants: Digital now an easier sell

by Sean J. Miller / Oct 29 2013

Consultants are having an easier time selling clients on digital tools, but the warming to new technology has also heightened expectations for down-ballot candidates. 

"Barack Obama's campaign certainly helped. You saw his effective use of a lot of different types of technologies in the digital space," Chris Cox, director of client strategy for Resonate, said Tuesday at CampaignTech West in San Francisco.   

Digital is "eroding the traditional media budgets," he said. 

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A campaign comeback for radio?  

by Sean J. Miller / Oct 29 2013

Radio advertising is often derided as a relic by new media proselytizers but it's becoming increasingly sophisticated thanks to iHeartRadio, said Nathan Daschle, who heads political strategy at Clear Channel Media & Entertainment, which owns the Internet radio platform.

"The medium [of radio] itself has not evolved that much over the last 30, 40 years," Daschle said Tuesday at CampaignTech West in San Francisco. "But the application of it has."

iHeartRadio

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How to speak Internet 

How to speak Internet 

by Sean J. Miller  / Oct 29 2013

Reaching the millennial generation through social media requires authenticity, humor and an unprecedented level of interactivity.

That's according to experts from BuzzFeed, Facebook and the Electronic Frontier Foundation (EFF).  

Americans born between 1982 and 2000 form a 82-million strong generation that is "the most connected generation and educated generation in human history," Benny Johnson, BuzzFeed's Viral Politics, said at CampaignTech West in San Francisco Tuesday. "If you're going to reach these

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Friends with money

by Brandon Lewis / Oct 28 2013

Walk around any gathering of political professionals and you’ll find something dreadfully amiss. People are talking at each other, but not with each other. They’re networking to be sure, but they’re not making personal connections. They’re gathering Facebook friends, but have seemingly little desire to gather actual, abiding friendships.

Now, if you and I were having a beer, perhaps I should say a virtual pint so as not to lose the audience, we

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The urban yard signs myth 

by Ben Donahower / Oct 23 2013

In a local election year, there are many candidates running for city mayor, council, and other positions who face a certain challenge with signs: What do you do with a yard sign when there isn't a yard?

First, it's a bit of a misnomer that there aren't yards in urban districts. Most cities have some neighborhoods with front lawns and often, there’s enough grass in and around sidewalks to make a campaign sign work. On

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