by Sean J. Miller / Mar 26 2014
Clear Channel hopes a new interactive ad product will win over campaign media buyers who have long shunned billboards.
"There's a perception out there that we need to overcome," Whitney Tipton, Clear Channel Outdoor's advocacy liaison, tells C&E. "And we're well on our way to doing that."
Tipton admits that in the past CCO's products have been ineffectively pitched to campaigns as an alternative to TV advertising, which media buyers dismissed.
by Shoshana Weissmann / Mar 24 2014
Formatting a campaign resume can be hard. Positions in the industry are temporary and short-lived, which makes it difficult experience to chronicle on the standard CV. But there is a way to make your campaign resume shine, if you know the right format.
A few common problems pop up when writing campaign resumes. How do you keep it on one page? Which section should come first? Should I say I was an “intern”
by C&E Staff / Mar 19 2014
The liberal job bank and training organization announced Wednesday that Rodell Mollineau will be its new chairman.
Mollineau joins GAIN from American Bridge, which specialized in tracking GOP candidates. He had been the PAC's president.
Mollineau, who's also worked for Senate Majority Leader Harry Reid (Nev.), has "strived to bring a more diverse, well-trained workforce to the progressive movement spending countless hours mentoring young job seekers and staffers," Amy Pritchard, president of
by Sean J. Miller / Mar 18 2014
Consultants seeking guidance from the FEC say commissioners are floundering over questions about existing technology. The deadlock has some election lawyers calling for a rulemaking, which could modernize what some believe are increasingly outdated regulations.
Critics of the FEC point to its ruling last month in the Revolution Messaging case as an example of its failure to grasp the technology used by today’s campaigns. In that case, the Democratic mobile advertising firm sought
by Sean J. Miller / Mar 14 2014
Republicans won the Florida special House election on the cheap after going up early.
GOP groups spent $1.1 million less than their rivals during the campaign for the 13th district seat, according to Smart Media Group, a Republican ad-buying firm which put together a graph of the race's spending.
Ahead of the March 11 vote, Democrat Alex Sink and her allies spent about $5.5 million compared with now-Rep. David
by Sam Dealey / Mar 13 2014
Some politicians seem to relish the trail and draw real energy from it -- President Obama comes to mind. Others, like Mitt Romney, seem happiest when they’re behind a desk poring over a ream of paper with their reading glasses on. In rare cases, like former President Bill Clinton, true enjoyment comes from both.
When I met San Diego Mayor Kevin Faulconer, I got the sense he was a politician in the Romney
by Sean J. Miller / Mar 11 2014
Ready for Hillary is shifting into campaign mode and bringing some of the party's top consulting firms along with it. The super PAC on Tuesday unveiled a revamped website that was designed by 270 Strategies and incorporates NGP VAN's organizing tools.
"While the site features the latest in design and thought, the mandate from Ready for Hillary was to focus on engaging, mobilizing, and growing the grassroots support that we are seeing all
by Kelly Dietrich / Mar 07 2014
Properly managing campaign staff can be a challenge. That's because staffers tend to be passionate advocates who want to make a difference and they often won't complain when asked to work 80-plus hours a week for months ahead of an election.
But even the most passionate staffers get tired. What happens when the workaholic campaign lifestyle catches up with your team and productivity dips?
David Rosen advocates cutting down the workweek
by Aaron Windeknecht / Mar 05 2014
Whether you’re working a state House campaign or a presidential race, phone calls will make up a large portion of your volunteers' activity. Training them properly is directly tied to their success -- and yours.
Moreover, preparing them to be representatives of your campaign will improve both volunteer morale and longevity, and you’ll reap better results from their efforts.
Phone banking, when used effectively, can be the difference between winning or losing
by C&E Staff / Mar 03 2014
The Democratic survey firm, which also has offices in Washington, London and Buenos Aires, has opened a new corporate headquarters in New York City. Anna Greenberg, a senior vice president who last year worked on the election victory of Mayor Bill de Blasio, will be based out of the office.
“We were honored to be part of Mayor de Blasio’s historic victory and to be part of a groundbreaking campaign,” Greenberg stated. “Establishing a
by David Rosen / Feb 28 2014
Campaign hours are defined as the expectation that staff will work 60-to-80 hours per week during election season. Only they aren’t limited to campaigns. Many political consultants, Capitol Hill offices and advocacy groups can be seen burning the midnight oil as well.
But what does the evidence say about the wisdom of working that much overtime? Thousands of studies have been conducted by businesses themselves over the past 150 years across a wide
by Sean J. Miller / Feb 27 2014
Revolution Messaging blasted the Democratic commissioners on the FEC Thursday after they voted against lifting a federal requirement for mobile advertising disclaimers.
The Democratic mobile advertising firm, which employs many Obama campaign alumni, had asked the Commission to treat cellphone ads the same as bumper stickers or campaign buttons and make them exempt from federal disclaimer requirements. In opposition, they had groups such the Campaign Legal Center and Democracy 21 --