by Dave Nyczepir / Dec 13 2012
Brad Chism and Chad Gosselink, partners at the Democratic firm Zata|3, announced their decision “to move onto other pursuits” in a Thursday email to friends and clients.
The Democratic communications firm served thousands of campaigns and advocacy projects in its 13 years of existence. Its fate remains unclear with the departure of partners Chism and Gosselink, who were mum as to future plans.
Here’s the full text of
by Dave Nyczepir / Dec 11 2012
Feuding mobile firms Revolution Messaging and ccAdvertising filed final comments regarding text message spam to the Federal Communications Commission on Monday.
When anti-Obama text messages hit the phones of several D.C.-based journalists in late October, ccAdvertising was linked to the domains the messages originated from. CcAdvertising has defended its method of email-to-text messaging—whereby cell numbers are collected without consent and messaged via created email addresses—as an exercise of free speech
by Erik Nilsson / Dec 10 2012
For countless months you’ve campaigned, shaken hands, created a phone bill a mile long and asked supporters to donate to your campaign. Now that you’ve had about a month to settle in since Election Day, it’s time to head back into the real world so that voters can feel they made the right choice in checking the box next to your name (or the wrong choice by choosing your opponent).
The holidays are
by Dave Nyczepir / Dec 07 2012
When the liberal organizations Democratic GAIN and Atlas Project partnered earlier this year, one of the goals was to cut down on the number of out-of-work organizers flooding D.C. after Election Day.
In that effort, GAIN has hosted some 35 re-employment assistance workshops in more than two dozen states, and earlier this week held a national Post-Election GAIN Plan event Wednesday afternoon.
“No one has asked to sleep on my couch yet,
by Andrew Clark / Dec 05 2012
Talking heads continue to parse the reasons Mitt Romney’s presidential bid fell short, and some think conservative new media was to blame.
As Romney’s deputy director of digital rapid response in Boston, the team I served with developed and executed a fresh blueprint to communicate with online conservative media—something that had not been seriously attempted before at the presidential level.
We did many things right and perhaps made a few
by Dave Nyczepir / Dec 04 2012
Most of the Super PACs active during the 2012 cycle spent the bulk of the money they pulled in on their stated purpose—candidate advocacy. But according to a new analysis from Bloomberg, many of the groups spent nearly the entirety of what they took in on “overhead.”
According to the report, Super PACs on average spent just 16 percent of the money they raised on operations. From Bloomberg:
by Dave Nyczepir / Nov 28 2012
The official Obama 2012 Twitter account sprang to life late Wednesday morning—the first sign of activity since Election Day.
Campaign Manager Jim Messina has spoken to a new direction for Obama for America that will take advantage of the campaign’s online and offline networks to support President Obama’s administration moving forward. While digital experts expect OFA to get involved in legislative battles in the long run, for now it appears focused
by Trevor Montgomery / Nov 21 2012
The quality of this cycle’s political websites speaks to the increased priority campaigns placed on online outreach.
Americans continue to move away from broadcast television in favor of online video. In 2012, campaigns responded by spending unprecedented ad dollars to reach voters on the web.
In terms of design, the best political websites had a clean, simple design with layouts that were familiar and easy to navigate. They were also accessible
by Dave Nyczepir / Nov 19 2012
The post-election data efforts of Obama for America have already begun. Obama Campaign Manager Jim Messina sent out an email late Sunday seeking feedback from thousands of supporters and volunteers—an email appeal that some on the left hope is an early push for greater institutional memory.
After the 2008 election, one of the main criticisms of OFA was that the organization was left drifting, pushed aside by the need for the new
by Chris Palko / Nov 16 2012
The somewhat shocking decline in Ohio turnout affected both Obama’s and Romney’s bases this election, but with Romney needing to erase the 262,000-vote margin that Obama had in 2008, there were simply not enough voters available for Romney to win.
Ohio was the state that commanded the most media attention from political observers during the presidential election. Unprecedented sums of money were spent.
Within the last two months
by Erik Nilsson / Nov 16 2012
With the elections only a couple of weeks past, we Republicans can still feel the sour taste of Gov. Romney's defeat and the triumph of a House victory. Luckily this is politics and there is no time to linger or morn. We have war chests to build for our next battle.
Senate Minority Leader Mitch McConnell was one of the first out of the fundraising gate and held a fundraiser for reelection on
by Dave Nyczepir / Nov 14 2012
Now that the first full presidential cycle to feature big spending Super PACs is in the books, some strategists and donors are openly wondering how much influence the groups can wield going forward.
Did millionaire and billionaire donors really get their money’s worth? And can Super PACs make the same argument for relevance next cycle—specifically that spending millions in the TV ad war can truly make a difference on the national level?