Campaign Insider

AAPC honors hall of fame inductees

by Sean J. Miller / Apr 04 2013

President Obama’s top campaign strategists have entered the political pantheon home to names such as Karl Rove and James Carville.

The American Association of Political Consultants has included David Axelrod and David Plouffe in its 2013 inductees into its Hall of Fame.

“Many of our members have marveled at how David Axelrod and David Plouffe have mastered the art of the modern political campaign,” Dale Emmons, president of the AAPC, said in a statement. “These individuals

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Utah governor signs disclosure bill NRA called 'dangerous'

by Sean J. Miller / Apr 03 2013

Utah Gov. Gary Herbert (R) signed a controversial disclosure bill Tuesday.

HB 43 requires corporations, including not-for-profit corporations, disclose all donors and donation amounts when it makes a political issue expenditure of $750.

Groups ranging from the NRA to the ACLU opposed the law because it could require them to disclose their membership lists.

The NRA’s Institute for Legislative Action sent an email to supporters March 22 asking them to contact Herbert’s office to “respectfully request” he

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Utah consultants wait for governor to sign disclosure bill opposed by NRA

by Sean J. Miller / Apr 01 2013

Utah Gov. Gary Herbert (R) has signed a new push-poll bill into law but hasn’t yet added his signature to a controversial disclosure bill.

Both pieces of legislation were targeted at the state’s political consultants. HB 43 requires that a corporation, including not-for-profit corporations, disclose all donors and donation amounts when it makes a political issue expenditure of $750. The current law requires corporations only list how much they

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Purple Strategies acquires Democratic polling firm

by Sean J. Miller / Mar 27 2013

Purple Strategies announced Wednesday that it has acquired Momentum Analysis, a Democratic polling firm noted for its research on "Walmart moms."    

Margie Omero, who founded the firm in 2001, joins the bipartisan shop as managing director of its research division, Purple Insights.

“As our clients continue to look for innovative ways to reach audiences, Margie’s impressive career studying women and moms will be invaluable," Alex Castellanos, a

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Utah governor poised to sign poll disclosure bill

Utah governor poised to sign poll disclosure bill

by Sean J. Miller / Mar 25 2013

A mailer attacking former Utah state Rep. Brad Daw (R) and circulated among the state’s lawmakers last election cycle started a battle between the legislature and Utah’s political consultants. The consultants now appear to have lost—at least round one.

Two bills, HB 44 and HB 43, which require poll sponsorship disclosure and donor disclosure by 501(c)(4)s making at least $750 in political expenditures, are set to be signed by Utah  Gov.

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Ex-Romney manager lauches oppo research firm

by Sean J. Miller / Mar 22 2013

The word research appears 17 times in the new RNC campaign strategy reform blueprint and consultants have taken note. Matt Rhoades and two former RNC staffers are teaming up to launch a new opposition research firm, according to reports. The details of the new shop are still hazy -- a website isn't up yet -- but its timing coincides with the upper echelons of the party issuing a clarion call for more research, particularly

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Democratic mail firm Mack Crounse to close shop

by Geordy Boveroux / Mar 20 2013

Mail consultants Kevin Mack and Jim Crounse are going their separate ways after seven years as partners at Mack Crounse Group, one of the industry’s top Democratic mail shops.

The Virginia-based firm did mail for both of President Obama’s campaigns, and counts dozens of Democratic members of Congress among its clients. Both Mack and Crounse plan on setting up new firms in the wake of their business split.

“I have great respect

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RNC: data, media buying operations need overhaul

RNC: data, media buying operations need overhaul

by Geordy Boveroux / Mar 18 2013

Despite the best efforts of its campaign tech consultants, the Republican Party remains in the proverbial Stone Age. Or at least that’s according to the Republican National Committee, which says the party’s data, media buying and voter contact operations are in need of a complete overhaul in the wake of the 2012 election cycle.

The RNC’s new Growth & Opportunity Project report, which pooled the knowledge of some 200 GOP consultants and managers,

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Caddell unleashes on GOP consultants at CPAC

by Geordy Boveroux / Mar 14 2013

Former Democratic pollster Pat Caddell ripped into Republican consultants Thursday at the Conservative Political Action Conference (CPAC). Caddell, who these days is known more for his frequent cable news rants, called the Romney campaign a joke and criticized chief strategist Stuart Stevens.

“2012 was a failure of strategy, it was a failure of tactics, it was a massive failure of messaging,” Caddell said. “Most of all it was a total failure

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Pollster to GOP base: Republicans must aggressively reach out to Hispanics

by Geordy Boveroux / Mar 14 2013

Speaking on a panel at the Conservative Political Action Conference (CPAC) on Thursday, Republican pollster Whit Ayres warned his party’s conservative base that it must push candidates and campaigns to “reach out aggressively” to Hispanic voters.  

“Don’t you think that a group of incredibly hard working, family oriented, church-going, entrepreneurial, spirited people might be a good place to look for some more allies?” he asked those in attendance. “I think

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Omaha mayor cuts 21 versions of same TV ad

by Sean J. Miller / Mar 13 2013

Media consultant Mark Putnam says he can't remember ever cutting 21 versions of the same TV ad, but that's what his firm did recently for Omaha Mayor Jim Suttle.

The Nebraska Democrat, who's running for his second term, released a TV spot yesterday that has a voiceover which changes every 24 hours to reflect the number of days since the shooting massacres at Newtown, Conn., Aurora, Colo. and Westroads Mall

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GOP firms partner to offer data services

by Sean J. Miller / Mar 08 2013

Cold Spark Media and Magellan Strategies have partnered to offer a new product they believe will help the GOP close the data-gap with Democrats.

Using data modeling, the firms say they can now tell candidates -- its price point is congressional or Senate campaigns -- the likelihood someone will vote Democratic or Republican when they get into the ballot booth.

"It's kind of like a Nate Silver approach,"

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