Survey: Youth prefer Facebook GOTV reminder

Facebook and text message reminders are the top two ways young voters want to be targeted with GOTV messages, according to a new poll from Generation Opportunity, a nonprofit focused on youth organizing. The survey, conducted by for Generation Opportunity by the Polling Company Inc., gauged the effectiveness of various GOTV tools among 1,003 millennials, aged 18 to 29. A full 59 percent said they prefer a Facebook reminder message, while 50 percent opted for a a text GOTV message.

Just 33 percent of millennials thought an email reminder would be effective, and 18 percent wanted a phone call. More generally, the survey found 76 percent of millennials said they plan on voting in this year’s presidential election.


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