A 1988 C&E interview with the one-time master of political media.
by Sean J. Miller / Jan 28 2014
A new partnership between DirecTV and Dish Network could help campaigns improve their TV ad targeting.
The satellite TV providers, which together reach nearly one-in-five U.S. households, announced they're creating a joint addressable advertising platform, which will allow "participating statewide political campaigns to target their TV ads at the household level within 20+ million DIRECTV and DISH homes," the company said in a release.
Addressability, a term used to define the targeted advertising to
by Kirsten Borman / Jan 28 2014
What do Beethoven’s 5th symphony, a library and an effective fundraising ask have in common? They all require silence in order to be effective.
If a candidate is especially new at the fundraising process, they’ll often rush through each step of their fundraising calls to get to the critical “ask” portion. They’re in such a hurry that they scarcely give their donor a moment to get a word in edgewise. Whatever the reasoning, don’t
by C&E Staff / Jan 28 2014
Since 1988, Campaigns & Elections has recognized the up-and-comers of the campaign world with its coveted Rising Star award. Over the years, Rising Star recipients have climbed to the heights of politics, launching dozens of successful consulting firms and serving at the highest levels of state and federal campaigns.
Among the inaugural class of Rising Stars: David Axelrod, Alex Castellanos, Rahm Emanuel, Ben Ginsberg, Celinda Lake and Mark Mellman. C&E Rising Stars have served
by Sean J. Miller / Jan 27 2014
VoterTrove has forged a new partnership with CampaignGrid that will allow its campaign clients to take greater control over their digital advertising.
The Austin, Texas-based start up provides its clients what founder Justin Gargiulo calls a "central data source," which integrates robocalls, auto polls and overall data management. Its new partnership with CampaignGrid means that campaigns can match their internal and voter file data with cookies in the D.C.-based firm's catalogue to optimize online ad
by Sean J. Miller / Jan 24 2014
The FBI is continuing to investigate the San Diego conspiracy that saw consultant Ravi Singh charged in a scheme to help a Mexican businessman funnel money into the city's mayoral elections.
Now, government transparency groups are getting in on the case. The Sunlight Foundation published a piece Friday that includes a database of Singh's clients. The D.C.-based consultant has a GOP-heavy client roster, according to the data culled from FEC reports.
by Sean J. Miller / Jan 23 2014
The longtime Democratic consultant and speech writer is set to start an academic appointment at the University of Southern California in June.
Shrum, whose career includes stints on the presidential campaigns of John Kerry and Al Gore, promised to parade an array of special guests from the campaign world in front of his undergraduate students.
“I think one of the great advantages of L.A. is that everyone comes here one time or another. If we’re opportunistic and
by Vincent Harris / Jan 22 2014
In the introduction of Sasha Issenberg’s “The Victory Lab,” he talks with Democratic consultant Steve Rosenthal about how decisions are made on campaigns. Rosenthal was quoted as saying, “Most things are done with only one check.” He defined “one check” as nothing more than an individual’s “gut” instinct.
Gut instinct continues to be the primary form of decision making within Republican campaigns, some of which spend millions of dollars on inefficient media buys based
by Sean J. Miller / Jan 22 2014
Ravneet "Ravi" Singh was one of two people charged Tuesday with conspiring to help a rich Mexican funnel hundreds of thousands of dollars to the campaigns of mayoral candidates in San Diego in 2012-13.
The candidates aren't named in the documents but two are believed to be District Attorney Bonnie Dumanis (R) and former mayor Bob Filner (D), who were competing in the nonpartisan 2012 mayoral primary.
According to the complaint filed in the U.S.
by Sean J. Miller / Jan 21 2014
Some candidates, despite their best efforts, have trouble appearing human and relatable to voters. Sam Dealey, a journalist-turned media consultant, thinks docu-style advertising is the remedy.
"Republicans, particularly, have a problem with just letting candidates be themselves -- whether it's Bob Dole or Mitt Romney," he says. "But after the election, when all the consultants and all the handlers go away, they go on Leno or they go on Letterman and suddenly they're totally different
by Brandon Lewis / Jan 17 2014
Finance committees can be rewarding for a campaign, but are often difficult to assemble and their performances are mixed. When helping a candidate assemble one, make sure the members are within the peer group of the individuals they're soliciting. This usually hinges upon a combination of net worth and age similarities.
Second, finance committee members must have a strong relationship with the candidate or a particular interest in the outcome of the election – it's
by C&E Staff / Jan 16 2014
A Maryland voter list company announced its accepting Bitcoins as a form of payment.
eMerges.com, which is based in Annapolis, said it will now accept Bitcoins from candidates for the purchase of its registered voter lists.
The move shows that the virtual currency, which has a fluctuating value, is gaining credibility in the political world. While some candidates such as Rep. Steve Stockman (R-Texas) have said recently they'll accept Bitcoin donations, the FEC is
by C&E Staff / Jan 15 2014
Veteran media consultant Roger Salazar has left Mercury to launch a new firm.
The new venture, called ALZA Strategies, will offer services in media relations, crisis communication, campaigns and public affairs, but will also include specific attention to outreach into California’s growing Latino market, according to a release.
"'Alza' is Spanish for 'Rise,'” Salazar said in a statement. “With California’s economy, Latino population and political clout on the rise, ALZA hopes to similarly raise the