What Iowa Will Teach Us

  • Jan 31, 2016

A crescendo of activity unfolds in the final days before the Iowa caucus. The media descends on Des Moines. Candidates and their surrogates rush from event to event. Meanwhile, multiple public surveys...

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Digital Firm Gets Carrier Buy-In For Text Donations

  • Jan 29, 2016

Campaign donations are the new phone bill line item. After roughly eight months of negotiations, Revolution Messaging reached an agreement with the top cellphone carriers and their industry trade group...

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New Platform Offers Iowa, NH Hyper-Local Ad Inventory

  • Jan 28, 2016

Local access programming has gone digital and given campaigns another channel to reach voters in early primary states.  Programming Corporation of America recently partnered with the Des Moines Register...

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How Rick Santorum Got His Google Back

  • Jan 27, 2016

It’s worth exploring the mystery of Rick Santorum’s search engine conundrum before he ends his presidential campaign.  “Go Google Rick Santorum and Hillary Clinton,” the former Pennsylvania senator told...

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How New Hampshire Voters Pick a Winner

  • Jan 26, 2016

There comes a time during every campaign cycle when voters have to actually make up their minds. In some cases that happens early on. But for many voters it’s the critical last few weeks before Election...

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